Dr. Fatima Almaghrabi
is the Head of the Tourism and Hospitality Department and an Assistant Professor of Operations Research and Decision Sciences at the College of Business and Economics, Umm Al-Qura University. With a multidisciplinary background in management information systems, operations management, and operations research, she integrates technology and analytics to advance decision-making in business and tourism. She has managed several funded projects in collaboration with the Ministry of Tourism, and her research focuses on applying AI and machine learning to design intelligent decision support systems that enhance operational efficiency and strategic planning.
Dr. Ahmad Albattat
is an Associate Professor and Program Leader in the School of Global Hospitality and Tourism, Asia Pacific University of Technology and Innovation, Kuala Lumpur, Malaysia. He is a visiting professor and external examiner at Medan Tourism Polytechnic (Poltekpar Medan). He is a doctoral supervisor at the European Global Institute of Innovation & Technology, Malta, and Rushford Business School, Switzerland. He received a PhD in Hospitality Management, “Disaster and Emergency Planning and Preparedness,” from University Sains Malaysia (USM), Malaysia. He was working for the Jordanian hospitality industry for 17 years. He is an active member of several scientific and editorial boards of international journals and a reviewer, author, and editor for book projects with Emeralds Publishing, Routledge Publishing, Springers Publishing, Good Fellow Publishing, and IGI Global Publishing.